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020 7846 0004 nicki@relativityim.com
Delivering Personalised Marketing with XMPie

Delivering Personalised Marketing with XMPie

We talk a lot about personalisation and its benefits for increasing customer engagement and conversions. Yet, to drive seamless, integrated campaigns across multiple channels requires innovative technology. XMPie is the software platform we use to deliver your...
Campaign Personalisation

Campaign Personalisation

Celebrating 10 Years Using the XMPie Platform Read the interview with our own Nicki Mackin by Multichannel Marketing Software Provider, XMPie. Nicki Mackin, Co-founder & Managing Director of Relativity IM, specialises in campaign personalisation, data management...
Using Customer Insight for Future Business Success

Using Customer Insight for Future Business Success

Relativity is helping SME businesses to identify and connect with customers, through a range of customer insight, analysis and database management services.   Co-Founder Nicki Mackin said that business owners and marketing leaders have a valuable resource in...
Direct Mail Campaigns

Direct Mail Campaigns

Bring data expertise to your direct mail campaigns Finding the right print provider is no easy task. Print is an emotive channel, able to convey your brand message through its visual and tactile nature. Due to the GDPR, it’s also enjoying a resurgence in popularity....
What is Omnichannel Marketing?

What is Omnichannel Marketing?

Hint: It’s all about the Customer Experience We partner with XMPie, the leading software for audience engagement and personalised communications. The technology we use enables you to reach customers across multiple channels and touchpoints. The two main approaches are...

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