Direct Mail Campaigns

September 12, 2019

Bring data expertise to your direct mail campaigns   Finding the right print provider is no easy task. Print is an emotive channel, able to convey your brand message through its visual and tactile nature. Due to the GDPR, it’s also enjoying a resurgence in popularity. However, sourcing a quality printer is only half of… View Article

Using Data to Drive Customer Engagement

May 24, 2018

There can be many different ways to achieve customer success; a combination of strategies designed to attract, retain and grow a customer base. While trends may change one thing is crucial: keeping customers engaged.

However without good data and analytics, this is impossible. Data is the basis for improved experience and engagement. From better communications to enhanced loyalty and growth, marketers need to understand how to turn data into valuable insight.